There are some skills, so universally useful, that just about everybody should learn them.
I believe being interesting is one of those skills. The ability to attract and hold someone’s attention is a great way to be liked and remembered. Interesting people tend to have an easier time fostering relationships and making connections.
While it’s possible to be interesting in general, not everyone has the same interests. So it helps to understand who you’re addressing, and do it in a way that’s compelling to that particular audience.
The best part? Everybody can get better. Every engagement is the opportunity to practice. Be interesting in your emails, tweets, and posts. Be interesting in your conversations, presentations, and while you’re hanging out. Pay attention to what works and do more of that.
Being interesting is an underrated skill.