Part of my day job involves creating presentations made up of analysis and visuals, then sharing them online. Through digital media, I package knowledge and insight that can be consumed asynchronously.
You do this too when you explain a point-of-view on social media, or document the steps of how to fix something in a video. Part of the skill comes from mastering the technical nuances of the media you’re using, but mostly it’s about clear communication for an intended audience.
Want to increase your ability to influence or educate? Get better at making digestible online content.